When should you judge a book by its cover?

If you shouldn’t judge a book by its cover, then what the hell should you judge it by? The blurb? The title? The author photograph? I know, I know – the saying is about not judging a person by their looks, but having a good cover can make or break a book. Or so I’ve heard. This is all new to me.
 
When I was writing the design brief for Day Six I did some research on covers I like. And here they are. I got most of them from the now sadly defunct blog Book Design
 
What covers designed to you like? What makes a book jump out at you from the bookshelf?

 

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LOUISE ALLAN

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